Shark, high quality at a reasonable price

Shark

Shark is a brand that is gaining well-deserved prestige in Spain and other countries in the European Union, and one of the main companies in the field of cleaning in the United States and other English-speaking countries., successfully competing with world leaders such as Roomba o Dyson.

Shark Analysis

The company, SharkNinja Operating LLC, has two product lines: home vacuuming (under the name of Shark) and kitchen appliances (grouped under the name of Ninja).

Its vision is to offer very functional and innovative products, with high quality and that respond to consumer needs.

In addition to the United States, it also has offices in Canada, the United Kingdom, China and Japan, and currently It is distributed in Europe, Asia, America and Oceania.

Shark map of main markets

Shark Top Markets

Shark Brand History

The Shark brand is based in Massachusetts (United States), although Curiously, it began its journey in Europe, under the name Euro-Pro, more than 100 years ago (initially, dedicated to the manufacture of sewing machines).

After making the leap to America in 1995, he settled in Montreal (Canada), and In 2003 it would move to its new corporate headquarters in Needham, just outside Boston, Massachusetts..

Starting in 2008, it began an ambitious growth plan based on innovation, which allowed it go from a market share of 1% to more than 20% in the field of vacuum cleaners, exceeding 800 employees and with a turnover of more than 1.600 billion dollars.

In 2015, it grouped its products into two lines, definitively disappearing the Euro-Pro name and giving rise to SharkNinja Operating LLC, with two commercial brands: Shark, for home cleaning, and Ninja, focused on kitchen appliances.

The company makes a strong annual investment in R&D, and has more than 550 patents in the United States.

broom vacuum cleaners

The line of stick vacuum cleaners offers various subgroups, since It has wireless vacuum cleaners and others with a cable, as well as others that it calls upright vacuum cleaners, powerful and with a more "industrial" appearance.. It also has steam mops, for deep and sanitizing cleaning.

Their powerful stick vacuum cleaners stand out for including technologies such as DuoClean (the combination of two rollers in a single head, to achieve deeper and more effective cleaning on all types of surfaces), or Hairwrap, a system that prevents the annoying tangling of hairs in the brush.

Some of its models are especially suitable for homes with pets and/or for those where there are people with some type of allergic problem.

Vacuum robots

In the robot vacuum cleaner segment, Shark also has a notable presence. Robust and modern robots, manageable through the app and through voice commands, with room mapping, loading and continuation, and even with self-emptying (in the style of Roomba i7 + y S9 +, Or the Proscenic M7 Pro).

Other products for the hogar

In addition to the cleaning line, Shark also manufactures a wide range of clothing care products, including professional irons and steamers, taking advantage of his extensive experience in the world of steam.

Under the Ninja brand, It has a wide variety of products aimed at the world of cooking., among which stand out:

  • Indoor grills, which allow Emulate the flavor and grilling of a traditional grill, but practically smokeless.
  • Multi-cooker pressure cookers, which make it possible to creation of all kinds of recipes, including those of slow cooking.
  • Blenders and food processors, for beat, blend, grate, prepare sauces or doughs.
  • Digital ovens, which take up 50% less space, and allow Cook with up to 75% less fat.
  • Oil-free fryers to eat lighter.

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